Preference
In Plain Language
What someone chooses or seems to enjoy relative to other options.
ABA Definition
Relative selection of or engagement with available stimuli under specified conditions.
Everyday Example
You choose tea over coffee this morning but choose differently tomorrow.
ABA Example
A learner spends more time with drawing materials than with a puzzle during an observation.
How It May Be Used
Preferences change. A preferred item is not automatically an effective reinforcer.